GOOGLE MY BUSINESS (GMB)
Google is the most famous search engine service by an Americancompany established in 1998. Along with other search engine servicessuch as Yahoo and Bing, Google is people number 1 choice. It hasevolved as new features have been announced, and one of the productsis Google My Business. Google My Business is a free tool that allows […]
ORGANIC MARKETING |The Digital Marketing Institute ™
What is Organic Marketing? Organic marketing could be a way of attracting your customers tocome back to you naturally over time, instead of using the paid marketingas Google AdWords. It includes any direct, spontaneously, and, asidefrom paid marketing tools.The word “organic” doesn’t mean you probably did not spend anyamount of cash in the least. You’re […]
WHY CONTENT MARKETING?
Content marketing might seem complicated or intimidating to some, but in reality, all you need is a little bit of hard work, effort, and creativity, and you’ll find that you’re creating high-quality content in no time. So, why create content? Well, when it comes to the modern-day, there are so many different choices. Consumers want […]
How are Brands Adapting to Covid-19
Since the outbreak of Covid-19, several businesses have had to reconsider their strategies to stay ahead in a corona-virus world. With the increase in Covid-19 cases, the world economy has fallen rapidly and if this continues how will businesses survive? Why pivot fast with strong data-driven techniques and strategies that will engage customers with your brand? In […]
Digital Marketing For Chefs
How To Build Your Brand As A Chef? One of the biggest challenges as chefs is building your own brand and marketing it as well. It becomes overwhelming when there is so much competition from other food businesses and you don’t know where to start. Building a strong personal brand is essential and always has […]
Digital Marketing Strategy for Authors/Writers
By ~ Zooni Butt Marketing is said to be the lifeline to any business. Even if you have a super technical product out in the market you will need to take its place in the B2B market. The same goes with the very creative side of all the creative genres, the writing. Authors and writers […]
Licensed Digital Marketing Specialist™
Become a Licensed Digital Marketing Specialist in Digital Marketing ™. in Digital Marketing ™ You’ve worked on the strategies for marketing, but your work is calling for more in-depth, more advanced methods. The Licensed Digital Marketing Specialist Course teaches you all of the high-level specialized information you need to know, from advanced marketing methods, adapting […]
Licensed Digital Marketing Master™
What’s Digital Marketing all about? How do you reach customers? How does it differ from traditional media, and how can the new and old work together to create a water-tight campaign that speaks its truth across any and every channel? This extensive, in-depth course takes you through all the basics, helps you explore the buyer […]
SEO & SEM Master I™
How do you manage paid marketing? How can you make the most of your investments with advertisements, whether page ads or video? What about the ever-elusive SEO and SEM? The Paid Marketing Master sub-course covers all you need to know about paid marketing and more. Learning Goals What is SEO & SEM and how to […]
SEO & SEM Master II™
Understanding SEO & SEM is important, but how do you utilize it effectively to ensure your efforts and budget are in the right place? This sub-course teaches how to use SEO & SEM to its full potential and how to harvest and use their relevant analytical data. Learning Goals How to use SEO & SEM […]