5 Social Media Engagement Strategies to Start Doing Now
A general guide to help you increase social media engagement for your online platforms. 1. Build A Conversational Platform on Social Media It is without a doubt that technology can do many wonders for us and that includes responding to our audience. But true engagement on social media should extend more than just the automation […]
5 Social Media Engagement Strategies to Start Doing Now
By Hana Hasegawa A general guide to help you increase social media engagement for your online platforms. 1. Build A Conversational Platform on Social Media It is without a doubt that technology can do many wonders for us and that includes responding to our audience. But true engagement on social media should extend more than […]
How to Increase Brand Awareness Online
With so many businesses alike, what makes yours stand out from the rest? Are you an early entrant in the industry or do you offer the lowest price possible? In today’s competitive landscape, it can be difficult to compete in a saturated market and simply gaining an edge without consistent actions that compliment this advantage, […]
5 Steps to Boost Linkedin Views
If you are reading this you most likely have a Linkedin profile, but if you don’t I cannot stress the importance of making yourself visible in the online digital sphere. With over 722 million members, Linkedin is the number one platform to connect with networking professionals. If you are interested in boosting your Linkedin profile […]
How are Brands Adapting to Covid-19
Since the outbreak of Covid-19, several businesses have had to reconsider their strategies to stay ahead in a corona-virus world. With the increase in Covid-19 cases, the world economy has fallen rapidly and if this continues how will businesses survive? Why pivot fast with strong data-driven techniques and strategies that will engage customers with your brand? In […]
A Quick Guide To: Understanding Social Media Marketing
A short overview to grasp social media marketing within minutes. What is Social Media Marketing? At face value, we can identify that social media marketing (also known as SMM), involves the use of social media platforms to market a product or service. But of course, it is more than just that. Investopedia defines social media […]
A Quick Guide To: Creating Your Social Media Content Strategy
With social media on the rise, it’s time to adapt to the digital landscape. 1. Identify and Set Goals This first step will be quite a lengthy read as this is the core pillar of your content strategy. You need to start off by establishing S.M.A.R.T. objectives in place. This will not only guide you […]
11 Easy Actionable Content Marketing Tips
‘Buy Here! Register Now! Actionable does not just stop there. When it comes to curating content that aims to be actionable, a common mistake is to saturate your audience with dry call to action words. But the truth of the matter is, content marketing holds more value than what we initially see, as it is […]
What is a keyword? and Why they are important?
A keyword, or a focus keyword as some call it, is a word that portrays the substance on your page or post best. It’s the inquiry term that you need to rank for with a specific page. So when individuals look for that catchphrase or expression in Google or other web indexes, they should find […]
Google Analytics
by Apoorva Arora What is Google Analytics? It’s a tool provided by Google that tracks websites, blogs, and social networks. One of the best feature about this tool is that creates customized reports for your website. It shows number of people visited your site, how much time they spent on your website, how they landed […]